The success of a congress or conference in any industry directly impacts the reputation of the companies responsible for organising it and any goals they hope to achieve. At Empirance, we organise congresses and conferences in Barcelona and all over the world, from concept design and planning (including all types of formalities) to execution and evaluation, and we do it all with a focus on excellence, time management and meeting the budget of each client.
At Empirance, we love satisfying the needs of all our clients, which is why we provide tailored organisation services for conventions and conferences regardless of the size, number of attendees, location or requirements (complete organisation or individual services). We suggest selecting a unique theme (gastronomy, music, sport, art, etc.) and location (historical buildings, nature and more) as a backdrop to your event. Doing this brings added value to your conventions, conferences and exhibitions. What's more, we maximise your budget by pursuing the most favourable conditions from all the services you hire.
Although a congress is a specific type of event, it is sometimes used as a general term for different types of conferences and meetings, both recurrent and non-recurrent, held by members of businesses and other organisations to discuss pre-determined issues. We have extensive experience designing these types of events, and we’ll help you to decide which type of event best suits your goals, budget, audience, etc.
Studies show that congress attendees remember the service and treatment they received, the presentations by the main speakers and any new friends they made, more than the facilities or the food. That’s why we focus our efforts on choosing the right staff, services and supplies, in addition to encouraging personal relationships. We focus on the narrative behind each conference and its related entertainment, selecting the most exclusive suppliers to favour personal relationships and develop a lasting impression for the brand.
When developing unique proposals that are devised creatively and executed with maximum excellence, we need to understand the needs of our clients, in particular but not limited to the following:
It’s important to define a realistic and measurable goal for the congress for both the client and any possible sponsors, as well as analyse the needs and interests of all parties, keeping in mind factors like prior events, profile of the participants, etc.
Deciding how much money to allocate to the congress is a fundamental factor in planning. The range of potential locations, type of catering, materials, type of promotional campaign, public relations actions, etc. depend on the size of the budget. We need to establish priorities, limits and more.
The congress must reflect the identity of the company and any potential sponsors, while also having its own unique character. When organising the event, we’ll create a marketing plan that includes proposals for the event’s identity (logo, colour schemes, etc.).